The latest from the blog

From content to client journeys and everything in between. Grab a cuppa. It’s time to be inspired to grow your business.

The Content Roadmap

Map your way to content with purpose in 5 easy steps.

How to create a powerful content marketing strategy that converts

Dec 21, 2020 | Content

Content marketing is the way that you take your client through their journey with you. It helps you to take your ideal client from knowing absolutely nothing about you, through to them becoming a raving fan. So, delivering the right content at the right time in the...

3 easy ways to declutter your business

Dec 7, 2020 | Content, Small Business Tips

I love this time of year. There is a sense of winding down, of celebrating the year’s achievements and the energy of all the possibilities for the coming year. It’s a time when I start to plan, vision and strategise but it’s also a time when I like to tidy up. Just...

How to track your content strategy success

Nov 16, 2020 | Content, Small Business Tips

Every content strategy, in fact any strategy, should start with the ‘what’ – what do I want to achieve? Documenting your content strategy goals and objectives will drive the actions that you take, as well as what you track and how you tweak your action plan. It’s...

3 key decisions to make before you create content

Oct 19, 2020 | Content

The 3 key decisions you need to make before you create content Do you feel a little overwhelmed every time you sit down to create content for your business? It’s safe to say you’re not the only one. Many of my clients come to me not knowing where to start and in the...

5 time saving hacks for your content creation

Oct 6, 2020 | Content

There is no doubt that content creation can be a time consuming process. What with coming up with ideas, executing them, editing and publishing, it can be a huge time suck. And when it’s not something that you love to do, it can then turn into a chore. If you’d like...

4 sources of inspiration for your next blog, podcast or video

Sep 21, 2020 | Content

I strongly encourage my clients to have one piece of focus content for their business. That’s either a blog, podcast or video that you can reimagine into other pieces of smaller content across the platforms that you hang out on. It’s such a huge timesaver and brain...

Allison Greenland

Leap Into Literacy

Wow, just wow...I cannot recommend Mel highly enough! I was a complete amateur with sales funnels before working with Mel, but she has walked me through every step of the way so that I have come out with a clear understanding of the process.

Margery Hellman

Yoga Feldenkrais Therapeutics

Mel is highly professional and personable and knows how to efficiently and effectively work with marketing your business. I would recommend her services to anyone needing support and ideas for getting the word out about their business in a practical and cost effective way.