The importance of good copy

The importance of good copy

Copy relates to the written words we create. In business, copy is found in brochures, manuals, on business cards or other promotional material. Digital copy can be found on your website, blogs, social media and newsletters. You may not consciously think about the...
Doing What You Love

Doing What You Love

Before we start, let’s get one thing straight – doing what you love doesn’t mean you won’t need to work hard, or that you will never be stressed. It just means you won’t resent it as much when you do need to spend a lot of time and energy on your project. It...

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