How to use the right content at the right time to land your dream client
Content has two main purposes. The first is to showcase who you are – your brand personality, beliefs, values and what you stand for. The second is to move your ideal client through their journey with you from not knowing anything about you all the way to becoming a...
Aligned content and why you need to use it
The word aligned gets thrown around a lot these days, whether it’s about your business, marketing, life, purpose. But what does it actually MEAN to create aligned content? It can actually mean different things to different people but The Oxford dictionary...
How to attract your dream clients with your content
When I first started my business, I quickly became aware of who my dream clients were, and who were what I called my disaster clients. Dream clients are easy to work with. They are on the same wavelength and most importantly share similar values to you. They are the...
5 time saving hacks for your content creation
There is no doubt that content creation can be a time consuming process. What with coming up with ideas, executing them, editing and publishing, it can be a huge time suck. And when it’s not something that you love to do, it can then turn into a chore. If you’d like...
