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When time, energy, or focus is stretched thin, staying visible in business can feel like a hard slog. In this episode, Mel Daniels shares what helped her stay present in her business by doing less, more intentionally.
She introduces how to reimagine existing content instead of starting from scratch every time, and how this fits with the concept of Minimum Viable Content (MVC) which is the smallest amount of content that still feels aligned and purposeful.
In this episode, Mel explores:
- What Minimum Viable Content (MVC) looks like in practice
- The myth of always needing to create original content
- How reimagining content saves time and builds momentum
- Practical examples from her own business
- How AI can support content creation without replacing your voice
- Reflective questions to realign your content strategy with your goals
Episode Breakdown
00:00 Moving the needle when resources are limited
00:37 Welcome to the Powerful Content Podcast
02:06 Embracing Minimum Viable Content
03:06 The myth of original content
05:41 Benefits of reimagining content
06:54 Practical examples of content reimagination
11:08 Leveraging AI to support content creation
12:50 A refresher on the 4Ps of content creation
14:18 Reflective questions to realign your content
15:14 Special Kajabi offer and final thoughts
16:56 Ways to work with Mel
Links mentioned in this podcast
- Kajabi Promo – 3 months for US$99
If you enjoyed listening to this episode, then you’ll also love:
- Episode 166 – Why I pressed paused on my full-time business (and what happened next)
- Episode 167 – How MVC saved my sanity (and my business)
Ready to work with me?
- Buy my book The Power of Content
- Join my membership The Content Effect
- Work with me 1:1 with The Content Accelerator
- Join my free Facebook Group The Content Project
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