The latest from the blog

From content to client journeys and everything in between. Grab a cuppa. It’s time to be inspired to grow your business.

The Content Roadmap

Map your way to content with purpose in 5 easy steps.

How to be more visible even when you don’t feel confident

Aug 8, 2022 | Content, Small Business Tips

Firstly, I want you to know that everyone struggles to be visible even when they don’t feel confident. We’ve all experienced it and will probably continue to experience it at various stages of our business journey. Being visible is all about being on your ideal...

6 ways to find the joy in content creation again

Jul 25, 2022 | Content, Small Business Tips

Lost your co-jo? I get it. Content creation can be hard, especially when you’ve got so many other things on your plate like serving your beautiful clients or looking after the needs of other people in your life. When you lose your co-jo (that’s your content mojo...

3 unusual sources of content ideas for your business

Jul 11, 2022 | Content, Small Business Tips

It can be a struggle to constantly come up with new content ideas for your business. What with blogs, podcasts, videos, social media and email marketing all demanding your creative energy, it can be a little daunting and a whole lot of exhausting. If you’re struggling...

How to build an aligned audience that’s ready to buy from you

Jun 27, 2022 | Content, Small Business Tips

There’s a difference between when you build an aligned audience and when you build one that fuels your ego. Yes, you need numbers in your world, to be able to reach people however if that’s what you’re solely focused on, you’re going to miss out on the gold. And the...

Building an aligned email list the easy way

Jun 13, 2022 | Content, Email Marketing

An aligned email list is more important than a big email list. An aligned email list will deliver you warm leads that love you and are ready to buy from you. And an aligned email list is far more about who is on your list, rather than how many of them. Big numbers are...

How to craft your perfect client journey

May 30, 2022 | Content

The client journey simply describes the way we take our ideal client from not knowing anything about us all the way through to becoming a raving fan. I look at it as a 5 stage pathway where we get to guide our ideal client, deepening our relationship along the way. It...

Allison Greenland

Leap Into Literacy

Wow, just wow...I cannot recommend Mel highly enough! I was a complete amateur with sales funnels before working with Mel, but she has walked me through every step of the way so that I have come out with a clear understanding of the process.

Margery Hellman

Yoga Feldenkrais Therapeutics

Mel is highly professional and personable and knows how to efficiently and effectively work with marketing your business. I would recommend her services to anyone needing support and ideas for getting the word out about their business in a practical and cost effective way.