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Embracing Content Creation with Heart: A Holistic Approach 

Do you feel like there’s something missing from your content? Or that the methodologies that you’re told you ‘should’ be following, feel wrong? 

Listen to that feeling. 

In this episode of the Powerful Content Podcast, host Mel Daniels cover the importance of creating content with heart, not just content based on a formula or someone else’s strategy. 

Because when you can learn to trust yourself and believe in your intuition then that’s when your content will start to come from the heart. And when you create this type of content, which reflects the true you, that is empathetic, connecting, valuable and consistent, then so many shifts will occur for you. You need to take a holistic approach to content marketing that incorporates mind and soul alongside heart to make it easier to bring more YOU to your content. 

The episode also explores the client journey and embracing your point(s) of differentiation in order to create content with heart. 

00:00 Unlocking content creation with heart: an introduction
00:50 Welcome to the powerful content podcast
01:49 Acknowledgement of Country
02:38 The essence of content with heart
08:21 Navigating the client journey with authentic content
10:11 Standing out by embracing your uniqueness
13:54 Implementing heart in your content strategy
16:57 Embracing a holistic approach to content marketing
19:17 Conclusion and how to work together 

 Links mentioned in this podcast 

  • Quiz – What’s the missing link in your content? 
  • Episode 3 – Why sales funnels suck 
  • Episode 32 – Creating a message from the heart 
  • Episode 65 – The one thing that’s missing from your message

If you enjoyed listening to this episode, then you’ll also love: 

  • Episode 112 – Increase your content confidence with heart, mind and soul

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