I know it’s scary to outsource you content, but it’s one of the biggest blocks to your business success. And when I talk about outsourcing content, I don’t necessarily mean the creation of your core piece of content (blog, podcast or video), but rather,...
Are you struggling to find your ideal client on socials? Instead of taking a hit and miss approach, let’s make your time on socials as efficient and effective as possible. Follow these easy steps and you’ll be connecting with your ideal client on socials in no time!...
A healthy email list is important for so many different reasons. It helps with getting your message to more of the right people and you have less reliance on platforms (eg social media) that you don’t own. The problem is that most business owners are looking to...
In this digitally cluttered world, knowing how to make your content stand out can be tricky. We all know how important content creation is to our business, so the pressure to get it right can be immense! The result of this pressure can mean that we run and hide, or...
For seven years I’ve been coming up with a word to take into the New Year that represents how I want to feel in my business. My past words include embrace, brave, presence, mission, imagine and bold. They often find their way onto my vision board as a constant...
Having a content plan is one of the easiest ways to help you stay consistent, on message and have a clear focus. Yet a content plan is also one of the most overlooked parts of content strategy. Why? For many people it feels rigid, inflexible and constraining. I want...
