

How to build an aligned audience that’s ready to buy from you
There’s a difference between when you build an aligned audience and when you build one that fuels your ego. Yes, you need numbers in your world, to be able to reach people however if that’s what you’re solely focused on, you’re going to miss out on the gold. And the...
How to craft your perfect client journey
The client journey simply describes the way we take our ideal client from not knowing anything about us all the way through to becoming a raving fan. I look at it as a 5 stage pathway where we get to guide our ideal client, deepening our relationship along the way. It...