Not everyone has brilliant content marketing skills. And that’s ok. I’m not a natural when it comes to SEO. It takes a lot of work and brain space to get it done. But what I do know from personal experience as well as seeing my clients and members thrive, is that with...
When you feel like your content isn’t converting, it can be so disheartening. I know that you can spend a lot of time creating it, so when you feel like your hard work has gone to waste then it just makes you want to give up altogether. But don’t do that yet! If you...
There’s a difference between when you build an aligned audience and when you build one that fuels your ego. Yes, you need numbers in your world, to be able to reach people however if that’s what you’re solely focused on, you’re going to miss out on the gold. And the...
The client journey simply describes the way we take our ideal client from not knowing anything about us all the way through to becoming a raving fan. I look at it as a 5 stage pathway where we get to guide our ideal client, deepening our relationship along the way. It...
Content that converts means making sales, which is the backbone of our business. If we’re not generating revenue, then we’re not really in business! Now, I’m not going to make you read this entire blog before I give you the answer to why your content isn’t converting....
