Content really is the lifeblood of our business. If you think about how people find you and buy from you, it’s highly likely that they found you through the power of content. When we’re consistently creating and publishing, then sales will consistently flow. Building...
Are you struggling to find your ideal client on socials? Instead of taking a hit and miss approach, let’s make your time on socials as efficient and effective as possible. Follow these easy steps and you’ll be connecting with your ideal client on socials in no time!...
When you feel like your content isn’t converting, it can be so disheartening. I know that you can spend a lot of time creating it, so when you feel like your hard work has gone to waste then it just makes you want to give up altogether. But don’t do that yet! If you...
The client journey simply describes the way we take our ideal client from not knowing anything about us all the way through to becoming a raving fan. I look at it as a 5 stage pathway where we get to guide our ideal client, deepening our relationship along the way. It...
Creating powerful content means using content with purpose, mindful of the person who’ll be consuming it and creating in a way that feels right for you. Such a simple idea, but it can be difficult to execute. So there’s really two parts to this – one is understanding...