Your lead magnet is a vital piece of your content eco-system as it gives your ideal client a glimpse into what you can do for them and how you can solve their problem. For you, as a business owner, it allows you to continue to build your aligned audience by...
Coming up with a lead magnet idea can be daunting. With so many options and possible topics, where on earth do you start? A lead magnet is an important piece of content in our client journey as it helps our ideal client move from the connect to subscribe phase. It’s...
Some days you need a little boost to your confidence. There’s no doubt that running your own business can be hard work and often quite daunting. Add to that a pinch of imposter syndrome and comparisonitis and our confidence can take a beating! Here’s 5 quick and easy...
Firstly, I want you to know that everyone struggles to be visible even when they don’t feel confident. We’ve all experienced it and will probably continue to experience it at various stages of our business journey. Being visible is all about being on your ideal...
Lost your co-jo? I get it. Content creation can be hard, especially when you’ve got so many other things on your plate like serving your beautiful clients or looking after the needs of other people in your life. When you lose your co-jo (that’s your content mojo...
It can be a struggle to constantly come up with new content ideas for your business. What with blogs, podcasts, videos, social media and email marketing all demanding your creative energy, it can be a little daunting and a whole lot of exhausting. If you’re struggling...