Firstly, I want you to know that everyone struggles to be visible even when they don’t feel confident. We’ve all experienced it and will probably continue to experience it at various stages of our business journey. Being visible is all about being on your ideal...
Lost your co-jo? I get it. Content creation can be hard, especially when you’ve got so many other things on your plate like serving your beautiful clients or looking after the needs of other people in your life. When you lose your co-jo (that’s your content mojo...
It can be a struggle to constantly come up with new content ideas for your business. What with blogs, podcasts, videos, social media and email marketing all demanding your creative energy, it can be a little daunting and a whole lot of exhausting. If you’re struggling...
There’s a difference between when you build an aligned audience and when you build one that fuels your ego. Yes, you need numbers in your world, to be able to reach people however if that’s what you’re solely focused on, you’re going to miss out on the gold. And the...
Content that converts means making sales, which is the backbone of our business. If we’re not generating revenue, then we’re not really in business! Now, I’m not going to make you read this entire blog before I give you the answer to why your content isn’t converting....
Creating powerful content means using content with purpose, mindful of the person who’ll be consuming it and creating in a way that feels right for you. Such a simple idea, but it can be difficult to execute. So there’s really two parts to this – one is understanding...